Rochester Corn Exchange
Promoting Medway's venue for corporate events, weddings and celebrations.
We’re working in partnership with Medway Council to promote The Rochester Corn Exchange, a heritage venue in the heart of the cathedral city, as a venue for corporate events, weddings and celebrations.
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The campaign aims to boost awareness and drive booking enquiries, directly supporting the venue’s business objective of increasing bookings.
Working collaboratively, we have created and rolled out a robust and adaptable communications and marketing strategy comprising PR and social media, creative and design, digital marketing and content creation.
Communicating The Rochester Corn Exchange’s versatility for weddings, corporate events, and celebrations is a key message. Through creative design services we have enhanced the venue’s brand and promotional materials including brochures, high-quality photography and video content and social media assets.
A monthly social media content calendar, informed by audience insights, ensures regular, engaging content tailored to the venue’s core offer. Targeted social media campaigns have driven significant results, including a 21-day Christmas Party promotion that achieved a combined reach of over 30,000 and 844 link clicks to the booking page, with a cost-per-click of just £0.18.
The Rochester Corn Exchange is a place where memories are made, occasions celebrated and people come together and as such is a rich source for storytelling. We have collaborated with wedding couples and event organisers to curate a resource of content, case studies and testimonials that highlight The Rochester Corn Exchange’s charm, versatility and exceptional service.
Paid advertising and awards have further enhanced its reach, alongside press releases targeted to regional and national media.
Pillory Barn continues to work closely with Medway Council to ensure The Rochester Corn Exchange is considered one of the most prominent heritage venues for events and occasions in Medway.
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